comm207fall06
a weblog for Pete Ellertsen's students in Communications 207 (editing for publication) at Benedictine University/Springfield. Link here to my faculty page.
Tuesday, September 19, 2006
trying to figure out how much tease is too much
i think the opening to this story is a good one, if you don't know about "lonlygirl" it tells you where to find it, youtube, and makes you really wonder if it was real, or made up.
"its about getting people intrigued with something that isn't just advertising and selling something," Mr. Benson said. For a tease to work, it's got to really get the audience to ask questions."
this is something we do without even thinking about, we see tons of commercials, billboards, magazine ads, flyers, etc, everyday and we think why is this better than the other, or why would i want this? The better the ad the more you like the product even without seeing it.
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